The answer differs between Americans and Europeans, and between liberals and conservatives. we are more persuaded through moral elevation when Elevation (emotion) - Wikipedia This site needs JavaScript to work properly. In our research, we had them read essays that challenged their positions to see if they would update their opinions at least a little bit, said Luttrell, whose research Similarly, it can also come from seeing someone stand up for racial justice in a potentially dangerous situation. A series of experiments conducted by Dr Haidt and international colleagues beginning in the early 2000s revealed the answer is a definite yes. Clipboard, Search History, and several other advanced features are temporarily unavailable. They also reported less interpersonal conflict and fewer symptoms of distress. Because the salesperson convinced the buyer that they need a car that has all of the safety features that were not available in the used car. Our mission is to improve educational access and learning for everyone. For example, elevation may help individuals select with partiality the caring relationship partners by eliciting affection for people who exhibit altruism or compassion. When we need to persuade others to join our side in a moral debate, we may frame our argument to adding a new cognition (e.g., Smoking suppresses my appetite so I dont become overweight, which is good for my health.). Once upon a time, there were two intrepid researchers who wanted to understand stories. 2019. Instead of focusing on the facts and a products quality, the peripheral route relies on association with positive characteristics such as positive emotions and celebrity endorsement. Evolutionary psychologists argue that over time (i.e., a millennia), the two sets of core attitudes displayed by conservatives and liberals would: How Moral Elevation Can Replace Negative Feelings We like people who are similar to us and people who pay us compliments.
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